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General “Jeanet,
at Jalapeño LLC, consistently contributes to the ongoing
development and expansion of our website as an interactive marketing
tool. She not only adds to our site’s structural design, but
quarterbacks the ongoing process of coordinating the actual site-building,
creative content development and moving our site toward completion
goals we have established. She has also contributed to our branding
in the design development of our corporate logo and is viewed by
American Heritage Homes as an integral part of our web marketing
team.” “I
have had the pleasure of working with Jeanet at Jalapeño
LLC as a proofreader. Her hard work, focus, extensive professional
expertise, and attention to detail make her an ideal consulting
choice for companies or individuals seeking assistance to start
up a new business or to make their present situation even better.”
(October 11, 2004) “I
have tapped into Jeanet’s brain, spirit and skills at Jalapeño
LLC to help me with business planning, marketing communications,
competitive intelligence, web site development, and project management
and found them outstanding. They have a drive and creativity that
brought the results I needed. My contact, Jeanet, is a super person
to work with, brining a care and focus that is seldom found in business.” "Jalapeño,
which has been a key part of the Mayer Homes’ Internet presence,
was brought in to evaluate the existing website and make recommendations
for the future of www.mayerhomes.com. Jalapeño brought the
project to life through solid Internet strategy, flawless vendor
selection and coordination, competent project management, and creative
copy writing. Plus, the project was brought in ahead of deadline
and on budget all in a very friendly and professional manner. Jalapeño
became immersed in our company enabling them to critically think
through the entire project and deliver results with no downtime.
The entire process was handled so well, I did not have any worries
and which allowed me to focus on other priorities knowing the new
site was in very good hands. In addition we have used Jalapeño’
services to support our print marketing efforts as well and would
recommend Jalapeño to any business looking to create synergy
across marketing media or needing extra project management support." "Jeanet (with Jalapeño) is a positive force driving the development of key infrastructure that will provide tremendous benefits to our company for years. Jeanet constantly brings new ideas and new ways to get things done. She has proactively planned the projects and understands how Web initiatives support, drive or interact with all other areas of the company. Her abilities to build a team, deliver a project as promised and provide superior customer service are very strong. Jeanet is synonymous with 'extra effort'." "For
over ten years I have personally relied on Jeanet’s business
creativity, common sense and skills to generate outstanding results
and ideas. Jeanet (with Jalapeño) has a broad range of experiences,
abilities and knowledge that have benefited my team, our products
and the results. I would highly recommend Jalapeño to any
business needing honest input, fast results and approaches that
make a big difference." Business Plan Development "I
needed to refocus part of my business to expand to a broader clientele.
Jeanet with Jalapeño helped me to get the work done. She
helped me with the name of the company, tagline, and a positioning
statement that puts the focus on what we do. Then she gave invaluable
help and guidance for marketing through her marketing summary. I
appreciate the work she did and because of that work, potential
clients really ‘get’ what I do quickly." "It
has not only been a pleasure, but a comfort working with Jalapeño.
Knowing that our project takes priority in receiving the best strategic
counsel available alleviates apprehension in moving the new business
plans forward. Thorough research, careful, customized planning,
and wise counsel are just a few of the benefits that await you in
working with Jalapeño!" "When
we needed to look into and begin planning our expansion into Canada,
we tapped into Jalapeño (JCS) to help write and craft the
business plan for this new northern version of NSC. This included
how we would go about the cultural differences, highlighting the
key differences in marketing the brand in the US vs. Canada, the
financials, etc. Within 30 days Jalapeño was able to bring
strategic sense to the planning process and draft a plan for NSC
Canada." "Jeanet, with Jalapeño, is incredibly organized and an outstanding planner. She is also a leader of her peers and drives to come to closure on topics/issues. Any situation I have put her in she has done outstanding work. I have seen Jeanet excel at researching topics/needs/problems and formulating possible responses, and then flawlessly implementing the solutions. She shows signs of brilliance in thought (cognitive and empirical), along with a passion for planning." "We
had the daunting task of developing the first business plan in a
15 year old, $350 million dollar business. It is even harder when
the key managers have never created such an important document.
We turned to Jalapeño (JCS) and gave them the task to educate
the management team on the how, why and what of a business plan.
Jalapeño coached them through the creation and in the end
delivered a concise, consistent and visionary document. Jalapeño
did a super job and we did not miss the tight deadline. The result
was a valuable document that the board of directors approved unanimously!
Jalapeño's ability to create a clear vision, supporting facts
and the necessary tactics to achieve the desired outcome was world
class. We could not have gotten this done without Jalapeño." "Jalapeño
(JCS) provided initial business and marketing process guidance,
as well as an ear to bounce my ideas off. And, as a creative entrepreneur
it is often difficult to find industry professionals willing to
spend time with you, yet Jalapeño has always been accessible
when needed. Most importantly, Jalapeño delivered high quality
work and the necessary direction to identify the future resources
I would need in order to launch my creative idea; and worked within
my limited, start-up budget!" Copy Writing "Jeanet
(with Jalapeño) was instrumental in targeting my ‘out
of town’ clients as well as developing copy aimed at the ‘in
town prospects’. Her writing skills paired with her knowledge
of marketing provided me not only great copy but focus and a solid
strategy to achieve my goals." Project Management "Jalapeño
(JCS) was instrumental in helping us launch a new product into the
marketplace. Jalapeño managed the inter-department team,
developed the project plan, facilitated meetings, and assisted in
implementation of marketing initiatives. We have been able to lay
the foundation for future product sales, establish a branding strategy
and instill a project management mentality into our organization
with Jalapeño's help." Internet Site Development "We've
worked with Jalapeño on a number of Internet projects as
a seamless team resource. The projects were well organized and strategically
implemented. They are very creative, professional, and focused.
It has been an enjoyable experience collaborating with them." "Our
Internet presence was one step under brochure-ware before we involved
the strategic support and project management expertise of Jalapeño.
The Jalapeño process and organization ensured a new web presence
within 45 days, which was critical to our success. Jalapeño
made us look like the industry leader that we were. She was also
able to create our new channel for B2B opportunities through the
creation of content, navigation, and technology structure. In addition,
Jalapeño provided strategies for how to go to market via
e-mail, direct mail and Internet. This channel went from nothing
to over a million dollars in a matter of months because of Jalapeño'
dedication, support and actions. Our web brand ties into our actual
marketplace value and mission - cleanly and clearly. This is all
thanks to the leadership of Jalapeño." Branding and Marketing Assistance "Working
with Jalapeño as a key partner resource has been invaluable
to our business. Jalapeño's support and guidance on a key
client marketing initiative helped keep the project on target -
strategically as well as on time and budget. Their professional
insight was quite impressive. It was as if we gained the experience
of someone from Madison Avenue without their overhead." "We
needed help in getting a complete branding and marketing plan done,
along with a Website, brochures, and letterhead. We asked a trusted
partner of ours to recommend a resource and they immediately recommended
Jalapeño (JCS). In short order Jalapeño had everything
done that was requested. We found that Jalapeño was professional,
creative and fast. The results beat our expectations." "Our
ability to develop and understand a branding strategy and approach
were virtually non existent before we brought Jalapeño in
to help develop what our mission and brand message, along with developing
a product mentality within the entire NSC team. Over a period of
six months Jalapeño was able to work closely with our growing
marketing and business team to establish the guidelines of how we
were going to go to market. This included Jalapeño driving
the new company brand, logo, taglines, and every aspect of this
"brand re-launching" - which Jalapeño was able
to do with out a hiccup and exceeded the target time by two weeks.
This is not an easy task when you have a board of directors, employees
and customers wed to an out-of-date logo and brand message. Jalapeño
did it with speed, grace and creativity." "Jalapeño
managed the creation of a wonderful logo for my new counseling business.
The logo helped create a brand image that was professional yet personal.
Almost every person I have given my business card to has commented
on my logo. It's impressive!" CEO and Management Team Advisor "No
matter what the topic, the issue, the demand I knew that Jalapeño
could help give me a prospective others did not see. Through Jalapeño'
support, as the CEO, I was able to impact the management team to
see what was important, to focus and to get done what was needed
to move the business forward. Jalapeño was a valuable part
of my team and had the great ability to influence, instruct and
drive my entire management team to higher levels of performance.
Jalapeño provides that added extra boost of thinking, creativity,
business savvy that helps a team and a business succeed. I highly
recommend Jalapeño to any CEO or senior management team looking
for results in business, planning, brand development and Internet.
I also used Jalapeño to help me figure out organizational
structure, management weaknesses and solutions. Jalapeño
is a powerhouse!" |
